Alabaster Co
Branding and visual identity for the organization making modern faith-based products.
Brand Identity, Creative Direction, Art Direction, Product Design, Web Development, Digital Design, Photography, Copywriting
“Alabaster has revolutionized religious product offerings — examining one of the world's oldest and most famous IPs, the Bible, and imbuing it with visual and cultural relevancy. It turned the Bible into an Instagrammable, artful coffee-table book, garnering the attention of The Washington Post, The Los Angeles Times, The New Yorker, Vox, and more.
As one of the founders of Alabaster, I (Bryan) was involved in building the brand from the ground up. The scope of creative work is endless — book design, creative and art direction, photography, web development, copywriting, brand identity, and more.
More than anything, Alabaster is an example of how an organization's soul and community is cultivated, ultimately, by its creative expression.”
Brand Identity
Creative Direction
Art Direction
Product Design
Web Development
Digital Design
Photography
Copywriting
Team
Bryan Ye-Chung
Brian Chung
Samuel Han
Tyler Zak
Willa Jin
Emaly Tweitmann
Emma Tweitmann
Minzi Moon Bae